Made for business

RubinRed® is a Digital Experience Manager (DXM)

RubinRed® is a Digital Experience Manager (DXM) that simplifies content management and marketing issues, delivers an extraordinary digital experience to its users. The platform core is a highly personalized content management panel tailored to the specific needs of the client. Marketing managers are empowered with complete ownership of digital data, delivering a superior omnichannel digital experience to their clients.
It is the result of Workup's experience in over 20 years of activity.

Ecommerce & business oriented

RubinRed® nasce per rispondere a tutte le esigenze di business delle aziende, dalla brand awareness, alla generazione di lead aziendali, alla vendita on-line. La suite e-commerce di RubinRed® permette alla tua azienda di aprire il canale di vendita on-line in modo veloce, flessibile e scalabile integrandosi direttamente con tutti i sistemi aziendali.

One platform, Many goals

SEO Ready

RubinRed® permette di gestire le principali informazioni/caratteristiche web marketing delle pagine e dei contenuti (metatag, url rewriting, social schema). La piattaforma è in grado comunque di gestire queste funzionalità in modalità nativa e automatizzata.

SEO by Design

Third party integration engine

Platform core is designed to allow you to collect and distribute content from and to different sources. You can then use one of the available connectors to hook up third-party platforms for marketing automation, pay-gate gateway, erp, crm, etc.

Built to be connected

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Over 20 years of passion and experience in digital project development and web marketing strategies.